lpc4350 software examples

I just received the lpc4350-db1 board (from my local Arrow US rep!) and am having trouble running the ButtonsLedsSimple.uvproj example. I am using the Keil free compiler and ulink-me debugger.
I noticed that even the example's Keil project is set up to use the JLink debugger, so I changed the settings to ulink-me. It compiles fine, but am having trouble downloading the code to the lpc4350-db1 board.
I noticed that the target is set to internal sram. Do I still use the Flash->Download menu to load to internal sram?
when I do , I get the message: "No Algorithm found for: 10000000H-10000EC7H" and "Erase skipped!"
Any idea what i might be doing wrong?
by the way, my boot jumpers are set to "0011", which I have not changed.

thanks,

okay, i got this one working in Keil. I had to change the target to External Flash (was set at internal SRAM), change probe to ULINK-ME, and add in the external flash addresses at 0x1C000000. Also had to change boot jumpers to "0100" for EMC 16 bit. The board is labelled wrong for this, but the NXP datasheet set me straight. Now demo works, I push buttons and appropriate leds light up. haven't gotten the lcd demo to work yet though.